The first element visitors will see in your brand store is the cover photo. It should convey the essence of your brand. You can also use text-based tiles to explain your brand or products briefly. For visually demonstrative products, you can use in-store tiles. Striking a balance between product images and descriptive text is vital. Keep the text short, around four to eight words, and maintain a 50:50 proportion with the accompanying photo. Simplicity is essential to avoid overwhelming or distracting visitors. Depending on your corporate identity, you have various options to present your brand effectively.

Once you have finished designing your Amazon Brand Store, you can submit it for review and publication. Access your Amazon Seller Central account and click the "Submit for Review and Publish" button. Remember that you may be asked to make any necessary changes during the review process.

To expedite the review process, it's crucial to carefully check your draft for spelling mistakes and ensure that texts are easily readable, even on mobile devices. Once your draft is submitted, you won't be able to make changes while it is being reviewed.